Major players in terms of UK news providers
BBC
Broadcast - BBC news, BBC1, BBC2,BBC 4 (TV news has to be politically neutral) CBBC, Cebeebies
E-media - BBC News online, BBC iPlayer, BBC radio news
News Corporation
Radio - Fox Film Music Group, Fox News Radio, Wireless Group Plc
Print - The Times(paywall) The Sun (conservative supporter), The Sunday Times
Channel 4
Broadcast - Chanel 4 +, E4, Soap Operas, Channel 4 news, Good Morning Britain
E-media - On-demand, Catch-up, All 4
ITN
Broadcast - Channel 4 News, Channel 5, Channel 4, ITV
E-media - ITN has expanded its video news service providing news, sport and showbiz content to a wide range of broadcasters, newspapers and websites. Daily Mail, Daily Express, Daily Star, Daily Telegraph, The Guardian and The Independent.
The impact of Google
Read this article looking at the impact Google has had on the traditional newspaper business.
1) Why has Google led to the decline of the newspaper industry?
Google have been able to gain revenue through in advertisements in the past decades. They have been able to cater to thise who want their advertisements seen such as another site called Craigslist. In the past people would look to newspapers for advertisements, but now the traditional print industries is becoming a dying media and people are looking into more digital media, newspapers are finding it hard to compete with sites such as Google.
2) Find a statistic from the article that illustrates the decline of traditional news media.
The data from the chart can suggest that from 2000, online newspaper advertisement has raised up $40 billion in revenue which would have been the same amount Print publication would make at the start of 2000. Print which has lost up to $60 billion.
3) Looking at the graph featured in the article, what period has seen the steepest decline in newspaper advertising revenue?
Between 2000 and 2010 there is a steep decline in the revenue of newspaper advertising, while online advertisement had an incline from 2000 to maybe 2004/5, but also itself faced decline to 2010 but still has gained more revenue than the Print advertisements.
4) Do you personally think Google is to blame for newspapers closing and journalists losing their jobs? Why?
Print publications have lost $60 billion+ in 'potential' ad sales, whilst, Google has gained $40 billion of what the Print industry would have gained in 2000. It really shows Google do make quite a lot of money in their ads. Also, particularly, the article points out how Google can't be to blame as they just made a new way, " a new form of algorithm-driven advertising" and it served as a new way fro those to publish and share their advertisements, which they found served all their needs. Personally I do not think that google is to blame for newspapers closing and journalists losing their job as Personally, I do not believe Google is entirely to blame for newspapers closing and journalists losing their jobs as the world has encountered many changes since entering the digital age. Advertising for example has a growing presence online as many people read newspapers online more than they do with print newspapers.
5) Read the comments below the article. Pick one comment you agree with and one you disagree with and explain your response to the comments in detail.
The irony is that Google is probably more of a savior than a killer of journalism and editorial content. How many thousands of blogs, fan sites, writers, startup outlets, etc., have been discovered by Google’s search algorithms? How many talented artists and great stories have found a launching pad on YouTube and other Google outlets? How much content has been spread into new languages due to Google translate?
Google has forced journalistic outlets to innovate and search for new ways of doing things. It has made information dissemination more efficient. While at times that has been bad for the average journalist trying to make a buck, from a big picture perspective, it has been good for helping people get access to information, and that includes journalism.
The vast majority of Google’s revenue comes from searches with commercial intent I.e. “cheapest coffeemaker” or “Miami hotels”. They dont earn very much from news related searches like “benghazi interviews”. I would argue they make their money on the backs of commercial enterprise, not journalists. Sergey and Larry owe the news industry nothing.
In this comment, I can see this as not seeing the statistics, in terms of revenue, Google gain in these ads. Print publications have lost $60 billion+ in 'potential' ad sales, whilst, Google has gained $40 billion of what the Print industry would have gained in 2000. It really shows Google do make quite a lot of money in their ads. I think Google has but a dent into the print industry with the way their information of news, journalism is accessible but it would be hard for a traditional medium if print going nowhere but down. There are that small percentage of people would use newspaper for news but knowing the larger audience would use the internet, apps or websites. "many people who might normally have paid money to place a classified ad in a newspaper have chosen instead to post one for free on Craigslist. " this quote, highlights, how people are gomg with the best options for their ads, while a few years ago putting ads in newspapers had the ability get gain but now putting it on the internet is better. As technology grows the traditional media will soon be gone and find better ways to use the technology to the advantage such as accessing News is now online, so it cant be Googles fault if the new thing is digital.
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